An Interview with the Diplomatic Channel

Volker Friedrich is interviewed by the Diplomatic Channel and shares his view on present challenges of the geopolitical challenges and describes the special requirements of being successful in international trade and investments. His experience of more than 25 years in Asia and Europe a Management Consultant and Founder of GBP INTERNATIONAL summarises a remarkable business […]

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European-Chinese Collaborations are being tested

In the dynamic landscape of international collaborations, the enduring EU/German-Chinese partnership, fostered over decades, holds immense significance. As Volker Friedrich, CEO of GBP INTERNATIONAL, emphasizes, “In todays geopolitical thunderstorm unwavering cooperation and mutual respect are the cornerstones for a thriving partnership. Let’s not merely witness the evolution; let’s actively engage in shaping it.” Amidst Xi […]

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Global Business Meeting in Turkey by Horasis (Nov 2023)

The eighth Horasis Global Meeting in Gaziantep, Türkiye, centered on “Creating Impact with Innovation, Sustainability, and Reconstruction.” Co-hosted by the City of Gaziantep, the event underscored the significance of collaboration in addressing global challenges. Volker Friedrich, CEO of GBP INTERNATIONAL, actively contributed, showcasing successful collaborations between GBP INTERNATIONAL and participants. Examples include joint ventures in […]

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Why learning about Asia matters!

The world is a complex system and looking at it from a 360 degree helps. The Asian continent stands as a mesmerizing masterpiece, rich with colors, textures, and stories waiting to be explored. As global citizens, there are compelling reasons why we should wholeheartedly embrace the Asian continent and immerse ourselves in its wonders. Travelling […]

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25 years as CEO of GBP INTERNATIONAL – my experience and philosophy in a nutshell

As the CEO of GBP INTERNATIONAL for 25 years, I know that we are well positioned to serve our customers in the future due to several key factors. Our experience, expertise, and client-centric approach set us apart and enable us to thrive in an evolving consulting landscape. Here’s why: In summary, GBP INTERNATIONAL’s strong industry […]

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The forgotten business – Agriculture!

While technology and artificial intelligence is being hyped in economic circles we should not forget the first and foremost need of human beings. In the pursuit of agricultural development in China and India, management consulting firms like GBP INTERNATIONAL can leverage the interest of international companies. As an example we have worked for a renowned […]

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China – do not put all your eggs in one basket
A red container with "china" written on it and a blue container with "europe" written on it

In an era of shifting geopolitical dynamics, European companies operating in Asia find themselves at crossroads. While completely leaving China is not a solution, diversifying dependencies across the region is a wise move. As the saying goes, “Don’t put all your eggs in one basket.” Here are some practical steps that European companies can take […]

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Why it pays off to work with professional consultants – a case study.

The collaboration between the customer and GBP INTERNATIONAL went beyond mere guidance, as the consultants of GBP brought real value to the table. Their expertise, strategic thinking, and unwavering support played a transformative role in driving the customer´s success in the Asian market. In conclusion, the consultants from GBP INTERNATIONAL brought real value to the […]

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Case Study: Machinery & Engineering for production lines of the building material industry

The client, a leading European company specializing in the production of machinery and engineering equipment for the building material industry, initially attempted to enter the Asian market with their own resources. However, they quickly realized that they lacked the expertise and experience required to successfully navigate the market. GBP INTERNATIONAL conducted comprehensive market research to […]

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Finding and managing your sales and distribution partner

As companies look to expand their businesses globally, finding the right sales and distribution partner in Asia is the key to success if you want to enter the market with export business first and without having local production. The Asian market is vast and diverse, and navigating its complexities can be a challenge for even […]

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