Acquisition Strategy for Pharmaceutical Machinery Manufacturer

The European client had limited success in marketing their high-end pharmaceutical machinery in India through agents supported by a small technical support office. The realisation that growth in the high end segment in one of the world’s largest pharma manufacturing markets faced insurmountable barriers led to the decision to either setup a greenfield manufacturing facility […]

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Market-Entry Strategy for Indian Construction Industry

For a German manufacturer of construction equipment GBP International developed a market entry strategy for the Indian market. Furthermore, GBP International also acted as a local agent for the client in India. After just 6 months first orders were obtained.Today, the product is a benchmark for safety and efficiency in the industry. HSE Trainings and […]

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