China – do not put all your eggs in one basket
A red container with "china" written on it and a blue container with "europe" written on it

In an era of shifting geopolitical dynamics, European companies operating in Asia find themselves at crossroads. While completely leaving China is not a solution, diversifying dependencies across the region is a wise move. As the saying goes, “Don’t put all your eggs in one basket.” Here are some practical steps that European companies can take […]

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Headhunting & Interim Management
Asia Experts & worldwide Consulting

In today’s competitive business landscape, finding the right talent with the right skill set is crucial for companies to thrive and overcome urgent challenges. GBP INTERNATIONAL, a renowned international consulting firm, specializes in headhunting and interim management services. With our extensive experience and a strong industry network spanning Europe, Asia, and the USA, GBP INTERNATIONAL […]

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Why it pays off to work with professional consultants – a case study.

The collaboration between the customer and GBP INTERNATIONAL went beyond mere guidance, as the consultants of GBP brought real value to the table. Their expertise, strategic thinking, and unwavering support played a transformative role in driving the customer´s success in the Asian market. In conclusion, the consultants from GBP INTERNATIONAL brought real value to the […]

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Case Study: Machinery & Engineering for production lines of the building material industry

The client, a leading European company specializing in the production of machinery and engineering equipment for the building material industry, initially attempted to enter the Asian market with their own resources. However, they quickly realized that they lacked the expertise and experience required to successfully navigate the market. GBP INTERNATIONAL conducted comprehensive market research to […]

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Finding and managing your sales and distribution partner

As companies look to expand their businesses globally, finding the right sales and distribution partner in Asia is the key to success if you want to enter the market with export business first and without having local production. The Asian market is vast and diverse, and navigating its complexities can be a challenge for even […]

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ASEAN explained

ASEAN (Association of Southeast Asian Nations) is a regional intergovernmental organization comprising ten countries in Southeast Asia. The ten member states of ASEAN are Brunei Darussalam, Cambodia, Indonesia, Laos, Malaysia, Myanmar, the Philippines, Singapore, Thailand, and Vietnam. The ASEAN region is a diverse and vibrant one, with over 600 million people and a combined GDP […]

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